New Organizational Reforms and Personnel Changes
December 25, 2014
IWATA, December 25, 2014 - Yamaha Motor Co., Ltd (Tokyo: 7272) announced at today’s Board of Directors Meeting, Yamaha Motor Co., Ltd. resolved to implement the following organizational reforms and personnel changes, effective Thursday, January 01, 2015.
Organizational changes (effective January 1, 2015)
1. New Establishment of the Financial Service Business Development Section
In order to further promote the financial service business, the Financing Business Group, which currently belongs to the Corporate Planning Division of the Corporate Planning & Finance Center, will be made into an independent Financial Service Business Development Section.
2. New Establishment of the Corporate Communication Division
In order to improve the quality and precision of communicated information and brand value, the Corporate Communication Division will be established under the Corporate Planning & Finance Center.
・A progressive reorganization will eliminate the Public Relations & Advertising Division of the Human Resources & General Affairs Center, and its function will be transferred to the Corporate Communication Division. Furthermore, the investor relations and corporate brand, as well as the shareholder relations functions of the Corporate Planning & Finance Center's Finance & Accounting Division will also be transferred and amalgamated to the Corporate Communication Division.
3. Reorganization of the Motorcycle Business Operations
Following the aggregation and strengthening of the Company's monozukuri functions enabled by the introduction of platform models, the Motorcycle Business Operations will be reorganized in order to strengthen the function of its business operations.
・In order to promote efficient planning operations in the 1st, 2nd and 3rd Business Units of the Motorcycle Business Operations, product planning and business planning functions that belonged to the respective Business Promotion Divisions will be aggregated.
・Product planning will be handled by the newly-established Product Planning Division under the 1st Business Unit. Business planning will be handled by the Business Planning Division under the 2nd Business Unit.
・In the 3rd Business Unit, the Marketing Sales Planning Division will be newly established, which will standardize and plan sales processes across all three business units in order to strengthen the Company's sales performance.
・The Marketing & Sales Division in the 1st, 2nd and 3rd Business Units will be renamed the Sales Division.
4. Reorganization of Marine Business Operations
Each function of the Marine Engine Business Unit, Water Vehicle Business Unit, and Boat Business Unit will be reorganized with the aim of maximizing the synergy between these three marine businesses.
・In order to enforce the marketing strength of the marine business overall on a global scale, the sales and service functions of each business will be aggregated to newly form the Marketing Division. Under this division, the Planning Division, 1st Marketing Division, 2nd Marketing Division, and Service Division will be established.
・For the Marine Engine Business Unit, a progressive reorganization will eliminate the Engineering Section to form an organization that handles the development and manufacturing functions of the outboard motor business. Under this business unit, the Business Planning Division, Technology Planning Division, Design Division, CAE & Testing Engineering Division, Quality Assurance Division, and ME Manufacturing Division will be established.
・The Boat Business Unit will become the organization that handles the development and manufacturing of Water Vehicles and boats. Under this business unit, the Business Planning Division, Boat Development Division, Engine Development Division, and Manufacturing Division will be established.
5. Renaming of Business Development Operations
The Business Development Operations will be renamed the Vehicle & Solution Business Operations in order to further clarify its six business territories that include the IM Business Unit, Recreational Vehicle Business Unit, Smart Power Vehicle Business Unit, UMS Business Development Section, Pool Business Development Section, and Yamaha Motor Powered Products Co., Ltd.
Personnel changes (effective Wednesday, January 01, 2014)
| (Name) | (New position) | (Current position) |
|---|---|---|
| Hiroyuki Yanagi |
President, Chief Executive Officer and Representative Director |
President, Chief Executive Officer and Representative Director, Chief General Manager of Motorcycle Business Operations |
| Masahiro Takizawa |
Managing Executive Officer and Director, New Business and Technology Development Chief General Manager | Managing Executive Officer and Director, Chief General Manager of Business Development Operations |
| Hiroyuki Suzuki |
Senior Executive Officer and Director |
Senior Executive Officer, Managing Director of Yamaha Motor India Pvt. Ltd. |
| Katsuaki Watanabe |
Senior Executive Officer and Director, Chief General Manager of Motorcycle Business Operations, and Executive General Manager of 1st Business Unit, Motorcycle Business Operations |
Senior Executive Officer and Director, Executive General Manager of 1st Business Unit, Motorcycle Business Operations, and Chief General Manager of PF Model Unit |
| Toshizumi Kato |
Senior Executive Officer and Director, Chief General Manager of Vehicle & Solution Business Operations, and Senior General Manager of Financial Service Business Development Section | Senior Executive Officer and Director, President of Yamaha Motor Corporation, U.S.A |
| (Name) | (New position) | (Current position) |
|---|---|---|
| Kunihiko Miwa |
Senior Executive Officer | Senior Executive Officer, Executive General Manager of 2nd Business Unit, Motorcycle Business Operations |
| Hajime Yamaji |
Senior Executive Officer | Senior Executive Officer, Chairman of Yamaha Motor Europe N.V. |
| Masato Adachi |
Executive Officer, Deputy Chief General Manager of Marine Business Operations |
Executive Officer, Executive General Manager of Boat Business Unit, Marine Business Operations |
| Hiroaki Fujita |
Executive Officer, Managing Director of Yamaha Motor India Pvt. Ltd. |
Executive Officer, Yamaha Motor India Pvt. Ltd. |
| Masahiro Inoue |
Executive Officer, Chief General Manager of Procurement Center, and General Manager of Global Supplier Network Promotion Division, Procurement Center |
Executive Officer, Chief General Manager of Procurement Center |
| Makoto Shimamoto |
Executive Officer, Chief General Manager of PF Model Unit, and Senior General Manager of PF Model Development Section, PF Model Unit |
Executive Officer, Senior General Manager of PF Model Development Section, PF Model Unit |
| Yoshihiro Hidaka |
Executive Officer, Executive General Manager of 2nd Business Unit, Motorcycle Business Operations |
Executive Officer, Executive General Manager of 3rd Business Unit, Motorcycle Business Operations |
| Tatsumi Okawa |
Executive Officer, President of Yamaha Motor Corporation, U.S.A |
Executive Officer, Executive General Manager of Marine Engine Business Unit, Marine Business Operations. |
| (Name) | (New position) | (Current position) |
|---|---|---|
| Yutaka Kubo |
Deputy Chief General Manager of Design Center, and General Manager of Corporate Design Division, Design Center, and General Manager of Design Promotion Division, Design Center |
Deputy Chief General Manager of Design Center, and General Manager of Design Promotion Division, Design Center |
| Satoshi Hirose |
Senior General Manager of Manufacturing Planning Section, Manufacturing Center |
General Manager of Unit Engineering Division, Component Section, Engine Unit |
| Tomoaki Oishi |
Senior General Manager of Body Manufacturing Section, Manufacturing Center, and General Manager of MC Assembly Factory, Body Manufacturing Section, Manufacturing Center |
General Manager of MC Assembly Factory, Body Manufacturing Section, Manufacturing Center |
| Tomoo Taira |
Senior General Manager of Spare Parts Section, CS Center, and General Manager of SCM Division, Spare Parts Section, CS Center |
Senior General Manager of Spare Parts Section, CS Center |
| Hiroyuki Seto |
Executive General Manager of 3rd Business Unit, Motorcycle Business Operations |
President of Yamaha Motor Taiwan Co., Ltd. |
| Motofumi Shitara |
Executive General Manager of Marine Engine Business Unit, Marine Business Operations | General Manager of Business Planning Division, Marine Engine Business Unit, Marine Business Operations |
| Toshiaki Ibata |
Executive General Manager of Boat Business Unit, Marine Business Operations | Executive General Manager of Water Vehicle Business Unit, Marine Business Operations |
| Hirofumi Usui |
Senior General Manager of Marketing Section, Marine Business Operations | General Manager of 1st Marketing Division, Marine Engine Business Unit, Marine Business Operations |
| Heiji Maruyama |
Executive General Manager of Automotive Business Unit, and Deputy Chief General Manager of Engine Unit |
Executive General Manager of Automotive Business Unit |
| Satohiko Matsuyama |
Executive General Manager of Recreational Vehicle Business Unit, Vehicle & Solution Business Operations, and General Manager of Business Promotion Division, Recreational Vehicle Business Unit, Vehicle & Solution Business Operations |
Senior General Manager of Manufacturing Planning Section, Manufacturing Center, and General Manager of Production Planning Division, Manufacturing Planning Section, Manufacturing Center |
| (Name) | (New position) | (Current position) |
|---|---|---|
| Tomohiko Okamoto |
General Manager of Legal & Intellectual Property Division, Human Resources & General Affairs Center |
Yamaha Motor Corporation, U.S.A. |
| Norio Yamada |
General Manager of Process & IT Division, Corporate Planning & Finance Center |
Senior Manager of Process & IT Division, Corporate Planning & Finance Center |
| Hirotoshi Fujita |
General Manager of Corporate Communication Division, Corporate Planning & Finance Center | General Manager of Public Relations & Advertising Division, Human Resources & General Affairs Center |
| Hiroshi Suzuki |
General Manager of Product Design Division, Design Center | Manager of Corporate Design Division, Design Center |
| Junichi Inami |
General Manager of Advanced Technology Research Division, Research & Development Section, Technology Center |
Senior Manager of Advanced Technology Research Division, Research & Development Section, Technology Center |
| Hirotaka Sugimura |
General Manager of Production Planning Division, Manufacturing Planning Section, Manufacturing Center |
Manager of Business Promotion Division, 3rd Business Unit, Motorcycle Business Operations |
| Toru Kitsunai |
General Manager of Unit Engineering Division, Component Section, Engine Unit |
General Manager of Materials Division, Component Section, Engine Unit |
| Yoshihiro Kimura |
General Manager of Manufacture Technology Division, Component Section, Engine Unit, and General Manager of Materials Division, Component Section, Engine Unit, and General Manager of Manufacture Technology Division, Component Section, PF Model Unit |
General Manager of Manufacture Technology Division, Component Section, Engine Unit, and General Manager of Manufacture Technology Division, Component Section, PF Model Unit |
| Hisashi Oishi |
General Manager of Product Planning Division, 1st Business Unit, Motorcycle Business Operations | General Manager of Business Promotion Division, 1st Business Unit, Motorcycle Business Operations |
| Naotaka Takeshita |
General Manager of Business Planning Division, 2nd Business Unit, Motorcycle Business Operations | General Manager of Business Promotion Division, 3rd Business Unit, Motorcycle Business Operations |
| Ryusuke Ikuta |
General Manager of Marketing Sales Planning Division, 3rd Business Unit, Motorcycle Business Operations | General Manager of Business Promotion Division, 2nd Business Unit, Motorcycle Business Operations |
| Tsutomu Hamada |
General Manager of Business Planning Division, Marine Engine Business Unit, Marine Business Operations | Senior Manager of Planning Division, Water Vehicle Business Unit, Marine Business Operations |
| Masaru Suemori |
General Manager of Boat Development Division, Boat Business Unit, Marine Business Operations | President and Representative Director of Yamaha Amakusa Manufacturing Co., Ltd. |
| Yasuhiko Henmi |
General Manager of Engine Development Division, Boat Business Unit, Marine Business Operations | General Manager of Development Division, Water Vehicle Business Unit, Marine Business Operations |
| Hisatomo Ichikawa |
General Manager of Manufacturing Division, Boat Business Unit, Marine Business Operations | General Manager of Development Division, Boat Business Unit, Marine Business Operations |
| Osamu Kobayashi |
General Manager of Planning Division, Marketing Section, Marine Business Operations | General Manager of 2nd Marketing Division, Marine Engine Business Unit, Marine Business Operations |
| Satoshi Ando |
General Manager of 1st Marketing Division, Marketing Section, Marine Business Operations | General Manager of Planning Division, Water Vehicle Business Unit, Marine Business Operations |
| Kensei Kamitani |
General Manager of 2nd Marketing Division, Marketing Section, Marine Business Operations | Senior Manager of Sales & Marketing Division, Boat Business Unit, Marine Business Operations |
| Kenji Oishi |
General Manager of Service Division, Marketing Section, Marine Business Operations | Manager of Service Division, Marine Engine Business Unit, Marine Business Operations |
| Hirofumi Kobatake |
General Manager of Business Planning Division, Smart Power Vehicle Business Unit, Vehicle & Solution Business Operations |
Manager of Business Planning Division, Smart Power Vehicle Business Unit, Business Development Operations |
| Hirokazu Nakajima |
General Manager of Production Division, Pool Business Development Section, Vehicle & Solution Business Operations |
Manager of Logistics & Security Trade Division, Manufacturing Planning Section, Manufacturing Center |
| (Name) | (New position) | (Current position) |
|---|---|---|
| Kazuhiro Uchino |
President and Representative Director of Yamaha Amakusa Manufacturing Co., Ltd. |
Senior Manager of Government & Industrial Affairs Division, Human Resources & General Affairs Center |
| Mikio Okumura |
President of Yamaha Motor Manufacturing Corporation of America | Manager of Production Planning Division, Manufacturing Planning Section, Manufacturing Center |
| Koutarou Ueda |
President of PT. Yamaha Motor Parts Manufacturing Indonesia, and President of PT. Toyo Besq Precision Parts Indonesia |
PT. Yamaha Motor Parts Manufacturing Indonesia |
| Shinji Takeda |
President of Yamaha Motor Taiwan Co., Ltd. |
Yamaha Motorcycle Sales Japan Co., Ltd. |
| JIANG YUZHE | Chairman of Yamaha Motor (China) Co., Ltd., and President of Shanghai Yamaha Jianshe Motor Marketing Co., Ltd. |
Chairman of Yamaha Motor (China) Co., Ltd. |
Abbreviations;
・ MC: Motorcycle
・ PF: Platform
・ CS: Customer Service
・ SCM: Supply Chain Management
・ SPM: Smart Power Mobility
Main businesses of the group companies referenced above;
・ Yamaha Motor India Pvt. Ltd.: Regional control company in India
・ Yamaha Motor Corporation, U.S.A.: Import and sales of Yamaha Motor products in the U.S.
・ Yamaha Motor Europe N.V.: Import and sales of Yamaha Motor products in the Netherlands, marketing of Yamaha Motor products in Europe, product development, finance and other businesses
・ Yamaha Motor Taiwan Co., Ltd.: Manufacture and sales of motorcycles in Taiwan
・ Yamaha Amakusa Manufacturing Co., Ltd.: Manufacture of FRP boats, and development & manufacture of floating dock
・ Yamaha Motor Manufacturing Corporation of America: Manufacture and development of golf cars, personal watercraft, all-terrain vehicles, Recreational Off-highway vehicles and other products in the U.S.
・ PT. Yamaha Motor Parts Manufacturing Indonesia: Manufacture of motorcycle parts in Indonesia
・ PT. Toyo Besq Precision Parts Indonesia: Manufacture of motorcycle parts in Indonesia
・ Yamaha Motorcycle Sales Japan Co., Ltd.: Sales of Yamaha Motor products (motorcycles, all-terrain vehicles, electrically power assisted bicycles, snow throwers, snowmobiles, services parts and accessories, etc.)
・ Yamaha Motor （China） Co., Ltd.: China Headquarters for Yamaha Motor, in charge of import, export and wholesale of Yamaha Motor products, and export of parts from China
・ Shanghai Yamaha Jianshe Motor Marketing Co., Ltd.: Sales and Service of Yamaha Motor products in China
Basic Organization Chart
